Trent Rockets have announced that BBC Children in Need’s iconic logo will feature on the team’s helmets throughout the 2026 edition of The Hundred.
The logo will be worn by Trent Rockets’ men’s and women’s players at every home and away fixture, helping to raise awareness of BBC Children in Need and its work supporting children and young people across the UK.
BBC Children in Need will take centre stage when Trent Rockets face Birmingham Phoenix at Trent Bridge on Wednesday 5 August.
Pudsey Bear will deliver the ceremonial Launch Ball before the action begins and will be in attendance throughout the matchday, meeting supporters and joining in with activities around the ground.
Trent Rockets will also invite children, young people and families involved with local projects supported by BBC Children in Need to enjoy the game at Trent Bridge.
Supporters will be encouraged to help raise vital funds for projects supporting children and young people at the game.
The initiative brings together two organisations with families and communities at their heart. Trent Rockets are committed to creating welcoming, inclusive and entertaining matchdays that bring people together, while BBC Children in Need works to ensure that every child and young person has the opportunity to thrive.
Lisa Pursehouse, Chief Executive of Trent Rockets, said:
“Trent Rockets is a family, both on and off the pitch and our matchdays are about bringing people together and making everyone feel welcome. This gives us an opportunity to use the platform of The Hundred to raise awareness and funds for projects doing hugely important work with children and young people.”
Emma Douglas, Supporter Experience Manager at BBC Children in Need, said:
“We are delighted to be joining Trent Rockets during this year’s edition of The Hundred.
“Sport has an incredible ability to bring families and communities together, and it is fantastic to see Trent Rockets using its platform to make a difference for children and young people.
“We are looking forward to seeing Pudsey deliver the Launch Ball at Trent Bridge and to welcoming participants from projects we support to what promises to be a memorable matchday.”
Fans can be there to see it all when Trent Rockets face Birmingham Phoenix in a men’s and women’s double-header at Trent Bridge on Wednesday 5 August, with under-16 tickets available for just £5 and adult tickets from £22.