The Trent Bridge Community Trust have partnered with Vertu Motors to treat carers to an afternoon tea, as the motor retail brand shows its support for those impacted by dementia within the local community.
The event, pioneered by the Trust as part of its ongoing Forget Me Notts initiative for individuals with dementia, takes place twice a season on an LV= Insurance County Championship matchday at Trent Bridge.
It sees the Trust lay on essential respite care, thus affording carers the opportunity to enjoy a social afternoon with a cricketing backdrop.
Vertu supported the most recent Forget Me Notts matchday, which took place during Notts' final County Championship match of the season against Durham, providing afternoon tea and chocolates for attendees.
"It has been lovely to have a period where we could just relax, safe in the knowledge that our loved ones were well looked after."
Mary Dunne, Carer
Mark Clifford, the Trent Bridge Community Trust’s Community Projects Manager, commented: “We’re always delighted to be able to help and support those living with dementia, as well as their carers.
“These sessions provide them with the chance to enjoy some light-hearted games and activities, whilst taking in some of the live sport at such an iconic location.
“It also allows us to come together with Nottinghamshire County Cricket Club to host such a worthwhile experience, further strengthening that much-needed relationship with them and our communities.
“We’d like to send our heartfelt thanks to Vertu Motors who provided the afternoon tea, as well as a complimentary box of chocolates for each participant.”
Carer Mary Dunne added: “I think I speak on behalf of everyone here today when I say we have had a wonderful time thanks to Trent Bridge Community Trust, and I have to say that the afternoon tea and chocolates from Vertu Motors were a lovely surprise and a greatly appreciated addition to the day.
“It has been lovely to have a period where we could just relax, safe in the knowledge that our loved ones were well looked after.
“I can’t thank the Trust and Vertu Motors enough for what they have done. Long may these annual events continue.”
Vertu Motors have been partners with Nottinghamshire County Cricket Club since April this year and have an extensive portfolio of partnerships across a variety of sports.
A Vertu Motors spokesperson said: “We’re hugely passionate about our local communities and the value they provide. The role of a carer is extremely difficult, especially after the last couple of years. To be able to give back in some way and offer them a nice treat at Trent Bridge is great.
“We are all very grateful for their tireless work, so to thank them for all their efforts and reward our local Nottingham community in this way was an easy decision to make.
“We look forward to continuing to work with Trent Bridge into next season and supporting their wider communities in the process.”
Further information on the Forget Me Notts initiative is available here...